Better made special potato chips history Established on August 1st, 1930, the Cross and Peters company was founded with a singular vision: to create a superior potato chip. The brand name Better Made reflects this commitment to quality and excellence in snack production. From its inception, the company has prioritized using only the finest ingredients and traditional methods.
Initially, the production process involved simple burlap bags filled with select potatoes, cooked in high-quality oil and hand-packed into bags. Distribution began through the company's own store outlets, which gradually expanded into small delivery routes. Our process today Better Made continues to uphold its legacy of quality, utilizing an impressive 60 million pounds of chip potatoes each year.
The modern production process has evolved to incorporate advanced technology while still emphasizing the use of top-quality ingredients. Potatoes are sourced in bulk, with truckloads weighing between 45,000 to 85,000 pounds, and are delivered using hydraulic lifts. Once unloaded, the potatoes are transported via conveyors to storage bins.
As needed, they are automatically conveyed to fryers where they undergo thorough washing, peeling, slicing, and inspection. The potato slices are then cooked in temperature-controlled cookers using 100% cottonseed oil, ensuring a fresh and delicious flavor. After cooking, the chips are lightly salted and moved through an overhead vibrating conveyor system to automatic packaging machines, which weigh, form, fill, and seal the final product.
High-Quality Ingredients: Made with 100% cottonseed oil and sourced from Michigan for ten months of the year. Traditional Methods: Better Made has maintained its commitment to quality since 1930, ensuring every chip meets the highest standards. Advanced Technology: The integration of modern machinery enhances efficiency while maintaining the artisanal quality of the chips.
Flavorful and Crunchy: Each chip is cooked to perfection, delivering a satisfying crunch and delicious taste with every bite. Perfect Snack Size: Available in a convenient 1-ounce pack of 50, making them ideal for sharing or enjoying on-the-go. Better Made Potato Chips have a rich history and a commitment to quality that has stood the test of time.
With over 85 years of experience in Detroit, the brand continues to deliver exceptional snack products that satisfy cravings and uphold a tradition of excellence. Enjoy the taste of Better Made Potato Chips, where quality, flavor, and tradition come together in every bite.
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